Ph.Creative and Huler Partner to Deliver Holistic Employer Brand Activation

Ph.Creative and Huler, a leader in employer experience and work-tech solutions, today announced a partnership to provide businesses with an integrated approach to creating and implementing powerful employer brands.

Huler’s flagship SaaS product, HulerHub, offers an experience layer that plugs into a company’s tools, content and resources; allowing them to create a seamless, branded, and personal experience for their employees.

Ph Creative, meanwhile, are known for their strategic storytelling prowess, helping companies define their unique employer brand and crafting powerful narratives that resonate with their target talent pools, using their proprietary Give & Get framework.

In addition, HappyDance, Ph.Creative’s award-winning careers site SaaS product, provides a flexible, scalable, and innovative solution to bringing a brand's Employee Value Proposition (EVP) to life and drive meaningful talent attraction results.

The partnership promises to bridge the gap between crafting a compelling employer brand story and bringing it to life through intuitive technology; empowering organisations to attract and retain top talent through an engaging end-to-end employee experience.

Nicky Hoyland, CEO and co-founder of Huler, said:

“We’re thrilled to partner with Ph.Creative, a leader in crafting authentic employer brand stories.

“This partnership combines expertise in brand strategy with HulerHub’s intuitive technology and addresses a critical gap in the market. Whilst companies often recognise the importance of employer branding, they struggle to implement it effectively across all touchpoints, and this collaboration provides the solution.”

Together, the partnership delivers a holistic solution that encompasses:

• Strategic employer brand development: Ph.Creative will craft authentic and compelling brand narratives that resonate with a company's talent audience and existing employees.
• Digital employee experience: HulerHub offers a user-friendly platform to activate the employer brand at every stage, from recruitment to onboarding, engagement and offboarding.

Bryan Adams, CEO and founder of Ph.Creative, added:

“We’ve seen countless companies struggle to activate their employer brand beyond their careers page. HulerHub fills that crucial gap with its powerful technology.

“This partnership is incredibly exciting for us because it empowers employer brand professionals to elevate their work beyond just crafting the story – they can now bring it to life at every stage of the employee journey and is a real game-changer for the industry.

“I’m sure this partnership will be met with lots of enthusiasm from employer branding professionals and businesses alike due to its combined focus on strategy and technology.

“Together, we’re poised to empower organisations to build and sustain a thriving workplace.”

To solidify this exciting partnership and its future impact, Huler and Ph.Creative will be hosting a joint event in March 2024. Hosted at the prestigious Asia House in London, the event will welcome talent professionals for an afternoon of insightful discussion around the future of employer branding, and strategies to expand it through the employee experience.

Attendees will gain valuable insights from industry leaders, network with peers, and explore how this powerful collaboration empowers organisations to build thriving workplaces that attract, engage, and attract top talent in the years to come.
 

About Ph Creative

Ph. Creative is a standout employer branding consultancy, renowned for its unique and innovative approach encapsulated in the “Give & Get” storytelling framework. This framework pivots around the concept of a two-way value exchange, where the focus isn't just on what the organisation requires from its employees, but also on what it offers in return. This philosophy is the heart and soul of Ph. Creative, driving its mission, vision, and values and positioning them as the “Defenders of Happiness”. Their mission is to enable brands to Always Sell the Truth. Our philosophy and approach to employer brand is as liberating and effective as it is simple and refreshing, using the truth to bring meaning, differentiation, and authenticity to how a company communicates with their talent audience. To find out more visit: www.ph-creative.com

About Huler

Huler is an award-winning software company that helps organizations revolutionise the way they engage with employees. HulerHub is a pioneering employee experience platform designed to improve employee engagement, boost organisational productivity, and maximise ROI on current technology investments. It offers businesses of all shapes and sizes the ability to build better personalised digital employee experiences that enable employees to take control of their working day and collaborate from any device, anywhere in the world. To learn more about Huler and its offering, please visit www.huler.io.

For more information, please contact:

Melanie Murphy, Chief Marketing Officer: [email protected], +44 7934 104024

Robyn Till, Head of Marketing, Huler: [email protected], +44 7908 851142